Archive: September 2017 2 articles

Maintaining work-life balance

worklifebalance

The self-employed freedom of working as a real estate agent has plenty of perks. But with it comes the difficulty in defining work hours from your personal time. Often the lines blur and agents find themselves taking calls during dinner or running out to a client’s home for an emergency. If you’re finding it difficult to carve out sufficient “me time”, here are a few tips.

Direct mail leaves a deeper footprint in your brain

brainlasers

In a sea of online advertisements, direct mail remains a powerful, long-lasting tool for getting a message across. Much of this is owing to the tangibility of physical mail. In order to better understand the influence of physical mail compared to digital advertisements, researchers at the Centre for Experimental Consumer Psychology at Bangor University used fMRI scanning technology to see how the brain reacts to these different types of media.